To reach Cambodian consumers in 2023, use efficient digital marketing methods
Effective digital marketing tools to reach Cambodian customers in 2023 2023 is just around the corner and with it comes the need to recognize new digital marketing tools that will help Cambodian businesses reach and engage customers. By leveraging these tools, businesses can make their products or services more visible while building relationships with potential […]
Effective Digital marketing Tools to reach Cambodian Customers in 2022
Effective Digital marketing Tools to reach Cambodian Customers in 2022 Finally, Facebook ads are effective. A recent study found that Facebook ads resulted in a two percent increase in sales for businesses that used them. And with over two billion active users on Facebook, that means there is a lot of potential for reach with […]
Social Media in Cambodia in 2022
How social media has changed in Cambodia over the past 10 years Social media has changed dramatically in Cambodia over the past 10 years. In 2009, Facebook was the only social media platform available. There were no local Cambodian social media platforms, and Western platforms like Twitter were blocked by the government. Access to social […]
The Impact of Digital Marketing in Cambodia
In recent years, Cambodia has seen a boom in digital marketing. Businesses of all sizes are starting to see the value in investing in an online presence, and as a result, the industry is growing at a rapid pace. But what exactly is the impact of this growth? How is digital marketing changing the way […]
A Content Strategy for Marketing and Sales (ToFU, MoFU, and BoFU)
A Content Strategy for Marketing and Sales Each time a potential customer learns about your business, and every time they make a purchase, the likelihood of making sales and turning a profit gradually diminishes. Some customers lose interest, some opt-out, and some choose another product. The marketing funnel shows the customer’s journey from discovering your […]
Which are the most effective digital marketing channels in Cambodia?
In Cambodia, the advertising sector is evolving with digital marketing every day, and competition is fierce as new players enter the market. Even small businesses can market their products, create leads, and reach larger audiences with Digital Marketing. All forms of online marketing are part of digital marketing. In addition to social media marketing, video […]
The Difference Between Influencers/Brand Ambassadors and How to be?
Influencers/Brand ambassadors are an important part of a marketing campaign. There are many successful brands that have used brand ambassadors and influencers to advocate for their brands and positively influence those around them. However, marketing power comes with responsibilities. In other words, they will incorporate your goods or services into their everyday lives and promote […]